What is lead generation?and What specifications do I have to know if Im applying as a manager for this?
Jul 3rd, 2009 by admin
I will be having a job interview this friday as an operations manager for a call cneter. They have one campaign that will specialize in "lead generation" I am used to selling products but this is the first time I’ve heard of suce. What do I have to know about lead generation? And how can I impress the interviewer about this. Please help….
I believe it’s like cold calling where you contact people and see if they’re interesting in the products and then someone calls them later to do the actual selling. I was offered a job where they had soft leads which meant a letter had been sent out to prospects and if they sent it back that they were interested then I would have called them to do the final sale.
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